Independent Advice Charter

This Independent Advice Charter applies to CHY International, a trading name of CHY Investment Ltd (Company Number 11140105), registered in England and Wales. 

At CHY International, we believe that trust is earned through honesty, transparency and consistency. 

This Charter sets out the principles that guide every client relationship and every recommendation we make. It reflects our commitment to providing independent property advisory services that place our clients' long-term interests at the centre of every decision. 

Our Purpose

Our purpose is simple: 

To help clients make informed property decisions through independent guidance, balanced research and transparent advice. 

We are committed to providing clients with the information they need to make confident decisions, not simply encouraging them to purchase property. 

Every recommendation begins with understanding your objectives. 

Before considering any property, we seek to understand: 

  • Your investment goals  
  • Your financial objectives  
  • Your intended holding period  
  • Your risk tolerance  
  • Your lifestyle requirements  
  • Your long-term plans  

We believe the right property is the one that best meets your objectives—not necessarily the most expensive one. 

Our advice is based on our own assessment of the market. 

Where appropriate, we compare: 

  • Developers  
  • Communities  
  • Property types  
  • Payment plans  
  • Rental demand  
  • Capital growth potential  
  • Risks  

We aim to provide balanced information to support informed decision-making. 

We believe clients should understand: 

  • What they are buying  
  • Why it may be suitable  
  • The potential advantages  
  • The potential risks  
  • The assumptions behind our analysis  

We will never knowingly omit material information simply to make an opportunity appear more attractive. 

Every property has strengths. 

Every property also has risks. 

Where appropriate, we will discuss both. 

This may include: 

  • Market conditions  
  • Supply considerations  
  • Developer track record  
  • Service charges  
  • Rental competition  
  • Exit strategy considerations  
  • Construction timelines  

Balanced advice helps clients make better long-term decisions. 

Our recommendations are informed by research and available market information, including: 

  • Developer history  
  • Community fundamentals  
  • Infrastructure  
  • Comparable developments  
  • Public market information  
  • Rental demand  
  • Government announcements  
  • Independent market observations  

We continually review market conditions as new information becomes available. 

We encourage clients to consider property ownership as a long-term decision rather than focusing solely on short-term market movements. 

We believe successful property investment is supported by: 

  • Careful planning  
  • Appropriate due diligence  
  • Financial discipline  
  • Clear investment objectives  

If we do not know the answer, we will say so. 

Where appropriate, we will seek clarification or recommend that clients obtain advice from qualified specialists. 

We believe honesty builds stronger relationships than certainty without evidence.

We are committed to acting professionally at all times. 

This includes: 

  • Respecting confidentiality  
  • Acting fairly  
  • Maintaining professionalism  
  • Communicating clearly  
  • Treating every client with respect  

We understand that property transactions often involve sensitive financial and personal information. 

Client information is handled confidentially and in accordance with our Privacy Policy and applicable data protection laws. 

Property markets evolve. 

We are committed to continually improving our: 

  • Knowledge  
  • Research  
  • Processes  
  • Technology  
  • Client experience  

Learning is an ongoing part of our advisory approach. 

Our Commitment to Clients

When you work with CHY International, you can expect us to: 

✔ Listen before recommending. 

✔ Explain our reasoning clearly. 

✔ Be open about uncertainty where it exists. 

✔ Present balanced information. 

✔ Respect your confidentiality. 

✔ Communicate honestly. 

✔ Treat you with professionalism and respect. 

What We Ask of Our Clients

To provide meaningful guidance, we ask our clients to:

  • Provide accurate information.
  • Share their objectives openly.
  • Ask questions whenever clarification is needed.
  • Obtain independent legal, tax and financial advice where appropriate.
  • Carefully review all documentation before making decisions.

Successful outcomes are built through collaboration.

Our Independence

To provide meaningful guidance, we ask our clients to: 

  • Provide accurate information.  
  • Share their objectives openly.  
  • Ask questions whenever clarification is needed.  
  • Obtain independent legal, tax and financial advice where appropriate.  
  • Carefully review all documentation before making decisions.  

Successful outcomes are built through collaboration. 

Contact Us

If you have any questions regarding our Independent Advice Charter, please contact: 

CHY International 

A trading name of CHY Investment Ltd 

Company Number: 11140105 

Email: info@chyintl.com 

Address: Single Business Tower, 35th Floor, Office Suites 3501–3506 

Business Bay, Dubai, United Arab Emirates 

Related Policies

Please also refer to our: 

The CHY Promise

At CHY International, we measure our success not by the number of properties purchased, but by the confidence our clients have in the decisions they make. We believe trust is earned through transparency, integrity and independent guidance and we are committed to upholding those principles in every interaction.